Multilevel marketing and pyramid schemes in the United States: An historical analysis William W. Keep , Peter J. Vander Nat (pp. 188 – 210)
The ingenious marketing of modern paintings Thomas M. Bayer , John Page (pp. 211 – 233)
Staying afloat: A history of maritime passenger industry marketing Blaine Branchik (pp. 234 – 257)
Hiraga Gennai: The Renaissance marketer of eighteenth-century Japan Yuko Minowa (pp. 258 – 278)
Retail evolution: Historical facts, theoretical logic and critical thinking Charles A. Ingene (pp. 279 – 299)